Growth and CRM Marketing Manager
MoneyFellows, Egypt

Experience
1 Year
Salary
0 - 0
Job Type
Job Shift
Job Category
Traveling
No
Career Level
Telecommute
No
Qualification
Bachelor's Degree
Total Vacancies
1 Job
Posted on
Oct 31, 2022
Last Date
Nov 30, 2022
Location(s)

Job Description

ABOUT US

At MoneyFellows we believe that there is only one way to build an outstanding organization; and that is to attract exceptionally talented people who are aligned with our mission, thrive on challenges and are passionate about problem-solving. Being a market leader in the digital FinTech space, we facilitate to our customers the easiest and fast digital financial solutions which can enhance their lives.

We are operating now in Egypt with a clear vision towards expansion in the region.

We aim to build an inspiring organization with an engaged and high performing culture. Joining the team now would mean that you could have a direct impact on the company’s growth trajectory. If you are hungry to make an impact and develop your skills in a dynamic environment, collaborating with like-minded people, we want to hear from you.


ABOUT THE ROLE

We're looking for an experienced Growth amp; CRM Marketing Manager ideally with knowledge of Braze to join our marketing. This role is key to the delivery of customer journeys across MoneyFellows.


You should be someone who’s passionate about marketing and providing a first-class customer experience that can engage our customers, drive revenue and build brand loyalty. You must possess a strong understanding of email marketing principles, automated Flows, Event based campaign A/B Testing amp; optimizing performance.


Key responsibilities include:

  • Participate in the development of strategic goals and objectives, translating them into performance plans and targets for the CRM amp; Growth marketing team.
  • Identify growth opportunities, monitor performance, and ensure efficiency
  • Ongoing analysis of customer journey, funnels amp; flows as well as all communication touchpoints to develop and improve CRM and automation activities.
  • Segment and analyze prospect databases creating customer cohorts for automated delivery or once off sends both in Braze.
  • Constantly evolve our automation activities through elaborated A/B tests
  • retention amp; loyalty strategies to improve retention and increase CLV of our customer base
  • Ensure CRM data best practice for marketing activities.
  • Work closely with relevant internal stakeholders, such as Data Analytics, Product, Brand amp; performance team to brainstorm new and innovative growth strategies.

Requirements

The ideal candidate has exceptionally high ownership, excellent critical thinking skills and the ability to work with agility in a fast-paced environment. They would also be insanely focused on demonstrating excellence in service delivery and problem-solving, breaking down complex information into understandable and actionable items. You will be an active and contributory member in People team, with a direct impact on the culture and business trajectory in your country.

Other qualifications include:

  • At least 5 Years of experience in CRM and campaign management, email marketing, and e-commerce campaigns.
  • You have proven experience in working with Email Marketing or Marketing Automation Solutions such as Braze or similar.
  • Experience with customer data and segmentation models
  • Data-driven with proven ability to increase user engagement and incremental conversion, retention, and growth by leveraging CRM capabilities
  • Proficiency in HTML amp; CSS
  • You are focused on details and always aiming to find a solution.
  • You have strong communication and stakeholder management skills.
  • You have an analytical mind set and are able to evaluate performance of measures.

Benefits

  • Competitive salary
  • Quarterly Bonus scheme
  • Pension Plan scheme as per company policy
  • Premium Family medical insurance.
  • Exclusive access to our circles with the ultimate credit limit and reserved 1st slots.
  • unlimited annual leave policy.
  • Mentorship and career growth.
  • Entrepreneurial working environment.

Job Specification

Job Rewards and Benefits

MoneyFellows

Information Technology and Services - Cairo, Egypt
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