Digital Growth Manager
Nana, Egypt
Experience
1 Year
Salary
0 - 0
Job Type
Job Shift
Job Category
Traveling
No
Career Level
Telecommute
No
Qualification
As mentioned in job details
Total Vacancies
1 Job
Posted on
Mar 26, 2021
Last Date
Apr 26, 2021
Location(s)
Job Description
About Nana:
Nana is an internet marketplace connecting customers with their favorite grocery stores, pharmacies and specialty stores. Our mission is to deliver the highest quality of online grocery customer experience with a sense of affection, care, and pride. Nana was established in 2016 and is headquartered in Riyadh, Ar Riyad, Saudi Arabia.
Highlights:Nana funding: $29MCurrent funding stage: Series BNana backed by: STV, MEVP, Wamda Capital, Saudi Venture Capital, Impact46, Watar Partners
Responsibilities,
Nana is an internet marketplace connecting customers with their favorite grocery stores, pharmacies and specialty stores. Our mission is to deliver the highest quality of online grocery customer experience with a sense of affection, care, and pride. Nana was established in 2016 and is headquartered in Riyadh, Ar Riyad, Saudi Arabia.
Highlights:Nana funding: $29MCurrent funding stage: Series BNana backed by: STV, MEVP, Wamda Capital, Saudi Venture Capital, Impact46, Watar Partners
Responsibilities,
- Guide the performance of all digital advertising such as PPC, display, mobile campaigns, retargeting, video campaigns and more.
- Research and analyze campaign and conversion data and partner with other team members to continuously optimize and improve campaign performance.
- A/B testing campaign creatives and audience segments to optimize channel performance.
- Execute on campaign builds and optimizations (includes creative messaging, audience creation/segmenting/targeting, budgeting, bidding).
- Optimize our customer funnel and improve our conversion.
- Collaborate with channel-specific marketing teammates (blogging, email, social media, etc.) to identify areas for growth.
- Test and optimize marketing tactics for customer acquisition (e.g. online advertising, direct mail, out of home, affiliate) and conversion rate optimization.
- Propose creative new projects, from building free tools and apps that attract prospects and convert leads to testing new approaches to capturing existing demand.
- Translate ideas to actionable items that deliver business results.
- Analyze, recommend and lead the implementation of improvement initiatives.
- Keep abreast with the latest trends and changes in UI/UX and digital marketing.
- Identify industry trends and insights.
- Build our very own growth engine.
- Bachelor’s Degree, preferably with a concentration in marketing or advertising.
- 7+ years proven experience in managing Growth in a well-known startup.
- Significant experience working with specific digital channels (Search, Display, Social); experience in eCRM amp; Email Marketing a plus.
- Experience working in Google Analytics, Facebook Business Manager, Google Tag Manager and social listening tools.
- Proven track record managing marketing channels and optimizing performance.
- Experience turning quantitative and qualitative research into strategic recommendations.
- Conversion rate optimization experience.
- Ability to think strategically and make innovative recommendations that drive client goals.
- Previous working experience as a Marketing Growth Hacker.
- In-depth knowledge of SEO factors and key algorithm updates.
- Applicable knowledge of HTML5, CSS3, JavaScript, and jQuery.
- Hands-on experience with web analytics and A/B testing tools.
- Domain expertise in UI/UX best practices.
- Outstanding analytical and problem-solving skills.
- High standards of excellence and attention to detail.
Job Specification
Job Rewards and Benefits
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